The clocks went back one hour at 2am here in the UK, as we vaguely recalled the four day summer we had experienced earlier in the year and properly settled in for winter.
And as most of us slept, the phishing gangs were up to their old tricks - spamming out SMS messages purporting to be warnings from Apple that our Apple IDs were due to expire today, and that we should act quickly.
Your AppleID is die to expire Today, Please tap [url] to update and prevent loss of services and icloud accounts.
Be careful not to click on the link, however, as you will be taken to a fake Apple ID login page...
..which prompts you to enter your Apple ID and password, before trying to trick you into sharing your credit card details and your mother's maiden name or even your passport number...
Stay safe folks, always be wary of the links that you click on - and, if you haven't already done so, enable two-step verification on your Apple ID account.
Hat-tip: Thanks to Simon Rae-Scott for bringing this latest phishing campaign to my attention.